Personalised campaigns are a must if your mobile marketing is to succeed, and tracking your links can help build those campaigns. After all, there’s no point sending the same text message to someone who’s at the top of the buying funnel and someone who’s about to convert. Knowing their level of engagement will make it easier to know which follow-up communications to send them. The reports you build with this data will allow you to better understand your leads and customers. You can track who opened it, when they opened it, and even what handset they’re using. SMS attachments make it incredibly easy for you to see how many people have clicked-through to view your additional content. Why should you choose to use SMS attachments instead of simply inserting normal links to your website, though? Well, here are the benefits of including SMS attachments as part of your mobile marketing strategy: Track your click-throughs Then, all the receiver needs to do to see the content you’ve sent to them is click! You then receive a link to that file, which can be placed in your messages.
All you need to do is pick the file you want to send and upload it to our cloud. SMS attachments allow you to send menus, brochures and much more to your customers with ease. Text messages are a great way to reach your audience quickly, but sometimes 160 characters aren’t enough to tell your audience exactly what you want to.
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